Vingroup launches the VinClub loyalty program
Hanoi, August 8, 2024 – Vingroup officially launched VinClub, an exclusive loyalty program that connects the entire ecosystem of the Group. The introduction of VinClub will provide outstanding and unified benefits for members when using Vingroup's products and services.
VinClub is an exclusive program for Vingroup customers, replacing all previous loyalty programs across the Group and its ecosystem companies. Customers who transact with VinFast, Vinhomes, Vinpearl, Vinschool, Vinmec, or GSM have the opportunity to become VinClub members.
The VinClub program consists of three main membership tiers: Gold, Platinum, and Diamond, offering the most attractive financial benefits ever. Each membership level enjoys direct discounts on products and services, as well as the ability to accumulate VPoints (1 VPoint equals 1,000 VND). Specifically, the total discount levels for Gold, Platinum, and Diamond members when purchasing and using services from VinFast are 1% – 2% – 3%; for Vinhomes, it is up to 1% – 1.3% – 1.7% (depending on the project group); for Vinpearl, it is 3% – 4% – 5%; for Vinschool, it is 2% – 3% – 4% (starting from the 2025-2026 school year); for Vinmec, it is 2% – 4% – 6%; and for GSM, it is 3% – 4.5% – 6%.
Customers can use their VPoints indefinitely for voucher purchases, order discounts, and more. In the future, VPoints may also be gifted between members, offering flexibility and maximum benefits for customers.
In addition to special financial benefits, in the next phase (expected in October), VinClub will also introduce non-financial privileges, offering premium experiences for millions of members, such as advanced technology feature upgrades and the launch of the VinClub community with a series of exciting events exclusively for Vingroup customers.
At the launch on August 8, 2024, VinClub ranks members based on their historical transaction data with each participating company. If a customer holds multiple membership tiers with different companies in the ecosystem, they will enjoy the highest-tier privileges across the ecosystem when they join VinClub. This is an unprecedented advantage compared to previous loyalty programs and highlights Vingroup’s commitment to customer care.
Mr. Nguyễn Việt Quang, Vice Chairman and CEO of Vingroup, stated: “With the motto ‘Connecting Values – Experiencing Excellence,’ VinClub marks a new milestone by not only connecting all members, creating a unified platform across the entire Vingroup ecosystem but also offering loyal customers the opportunity to fully enjoy premier experiences and the most attractive benefits.”
With the launch of VinClub, attracting millions of members, Vingroup continues to realize its ambition of providing the market with high-quality products and services, along with entirely new experiences from sales policies to after-sales service, moving toward an international 5-star brand standard.
For guidance: Customers can download and install the VinClub app to check their membership status and available offers. The membership rank evaluated on August 8, 2024, will be valid until December 31, 2025, unless the customer qualifies for an immediate tier upgrade. For details, visit the website: https://vinclub.vn or the Fanpage: https://www.facebook.com/chuongtrinhVinClub. Download the VinClub app here: https://onelink.to/w6xa27.
